Ron is a sales-focused Sales Development Representative with strong experience in outbound and inbound lead generation across ecommerce, SaaS, real estate, and IT services. He has led and executed BDR programs at startups and scaleups, running full-cycle outreach (cold calls, cold email, LinkedIn) and building consistent pipelines for AEs. Ron combines hands-on prospecting with CRM-driven analysis to book qualified meetings, support mid-market and enterprise accounts across APAC, and maintain the discipline and reliability that keep a sales engine running.

Ronnel
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Ron has significant BDR experience at Locad, where he managed outbound efforts across APAC for logistics/3PL solutions serving ecommerce businesses. He led the BDR team in targeting mid-market and enterprise decision-makers, performing research, outreach, and qualification to ensure a steady flow of qualified opportunities for the sales team.
After Locad, Ron moved into a more senior inbound role at Connecteam, handling hot and warm leads, conducting qualification calls, and endorsing prospects to executives. In that role he focused on assessing fit quickly, ensuring efficient demos and shortening the sales handoff.
Across multiple startups and service companies (SaaS, real estate, IT staffing), Ron has built and refined outreach engines using HubSpot and enrichment tools (Apollo, ZoomInfo) and leveraged LinkedIn Sales Navigator to reach senior stakeholders. He emphasizes consistency, detailed note-taking for personalization, and KPI-driven work habits to reliably feed pipelines and support revenue growth.